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Oct 30

How to: Become an Advertising Copywriter

Posted on Friday, October 30, 2009 in Ad Industry, People, Tips

 How to: Become an Advertising Copywriter

In the competitive world of advertising copywriting, it never hurts to get some advice.  I found just that at www.kuraoka.com.  John Kuraoka is a freelance advertising copywriter and on his website he has a page to help prospective copywriters enter the industry.  He shares personal experience and insider tips that can really help anyone trying to get a job as a copywriter.  Check it out!

Source: http://www.kuraoka.com/

Oct 24

Ford’s view on social networking

Posted on Saturday, October 24, 2009 in Ad Industry, Interviews, People, Social Networking

02 adam and scott monty Fords view on social networking

To pass the time during my long commute to school i have begun listening to podcasts.  Last week i tuned into the latest edition of Adam Carolla’s podcast, done from the Blogworld Expo – part of New Media Expo 2009.  On the program, Adam had a discussion with Scott Monty, who is the head of social media for Ford Motor Company.  I though he had some interesting and very realistic insights on the utilization of social media in a time where most people are fumbling around, trying make use of this free and ubiquitous communication phenomenon.

Podcast can be found on itunes or though Adam’s website:

http://www.adamcarolla.com/ACPBlog/2009/10/19/adam-at-blogworld/

Info about Scott Monte:

http://www.scottmonty.com/

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