To pass the time during my long commute to school i have begun listening to podcasts.  Last week i tuned into the latest edition of Adam Carolla’s podcast, done from the Blogworld Expo – part of New Media Expo 2009.  On the program, Adam had a discussion with Scott Monty, who is the head of social media for Ford Motor Company.  I though he had some interesting and very realistic insights on the utilization of social media in a time where most people are fumbling around, trying make use of this free and ubiquitous communication phenomenon.

Podcast can be found on itunes or though Adam’s website:

http://www.adamcarolla.com/ACPBlog/2009/10/19/adam-at-blogworld/

Info about Scott Monte:

http://www.scottmonty.com/